The Marlboro man has added a brand new arsenal to his collection of beautifully designed, must have, nicotine accessories. The latest collection has been developed and designed on the high fashion streets of Switzerland.
Philip Morris (Altria) the parent company of Marlboro, the largest cigarette maker in the world, has paid a whopping $372 million for an 80% stake in the Swiss Company.
The On! pouch delivers nicotine punch in five speed, and in 7 different flavors, from cinnamon-mint to citrus-berry, and guaranteed to satisfy the NASCAR fanatics, who care about speed and convenience, and the connoisseurs alike.
The great variety of flavors and the extra punch has made On! one of the fastest Tobacco Derived Nicotine (TDN) products in America, consumption of (TDN) products grew by a staggering 250%, according to the data from IRI.
The high growth potential in a brand new category was compelling for Marlboro to pay a premium for On!, and the company has unparalleled advantage over its rivals for owning a formidable retail distribution network that spans the globe, and it has already started distributing On! to retailers in the United States and overseas.
Editor
Daily Stock Deals
Source: The Company, Oxbridge Research, POTTV network, Daily Stock Deals.
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